Fashion x Art Edit #15 James Rosenquist was a commercial billboard painter before become an artist. He is known for his inspirations ranging from pop culture to commercial imaging. His art often underlies the contractions of the American consumer society, in between glossy images and material realities tied to the American Dream. I was inspiredContinue reading “Rosenquist’s Eerie Sunset”
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Tiffany & Co. x Nike
On Sunday January 29th, 2023, “A legendary pair” was introduced in The New York Times print edition featuring a sleek robin-egg blue shoe-box. This official announcement was accompanied by social media teasers and a minimalist campaign advertising accessories related to the main product, the Tiffany & Co x Nike Air Force 1 “1837”. The blackContinue reading “Tiffany & Co. x Nike”
LV Art + Fair + Exhibition = Museum?
After focusing on the Dior Lady Art project and how it establishes Dior (LVMH-owned) as an art curator, I want to focus on the strategy of Louis Vuitton in not only creating art x luxury products – which the Maison has been intensively doing for almost two decades – but also on the experiential effortContinue reading “LV Art + Fair + Exhibition = Museum?”
About me
Welcome and thank you for being here! If you like (and even if you are just curious about) fashion, art, luxury, technology and social media and how they interact together, you are in the right place. I am interested in how these ecosystems work to create interesting campaigns, ideas and characters. I hope to sparkContinue reading “About me”