The phenomenon of technology taking an increasingly larger role within the fashion industry is not new, it has permeated every aspect of the industry from production, supply chain, distribution, or marketing and communications to cite only those. With the development of Web3, the Metaverse, and the expansion of blockchain technology, the industry is likely toContinue reading “Akram NYC: At the Intersection of the Future of Fashion and Technology”
Category Archives: Technology
RTFKT Studios x Takashi Murakami x Gagosian
As this blog testifies, there is nothing I like more than fashion teaming up with art, and how technology can empower both industries to reach out to an increasingly targeted but at the same time diverse global audience. Indeed, global brands need to employ increasingly refined strategies to stay relevant offline and online. This isContinue reading “RTFKT Studios x Takashi Murakami x Gagosian”
The State of Contemporary Collecting
Collection is, by nature, multifaceted and encompasses several medium of artistic expression. For example, fashion, as testified by the ever-expanding number of items hitting the market, is prone to the phenomenon of collection. It is also a prone medium of artistic expression as testified by the work and personality of the famed Interior Designer KellyContinue reading “The State of Contemporary Collecting”
Hugo Comte x P00ls
On February 1st, 2022, the talented fashion photographer Hugo Comte released $NIKITA, his proprietary creator coin distributed on the P00ls’ platform. Nikita is an ever-evolving project, muse, and creation encompassing the several arrays of Comte’s creative process, from inspiration to production to interpretation. These social tokens – think creative currency giving access to exclusive perks,Continue reading “Hugo Comte x P00ls”
Balmain x Barbie
2021 gave the fashion world a fair amount of unconventional collaborations, Gucci x Balenciaga and Fendi x Versace to cite the most commercial, logo-obsessed ones. These collaborations mixed the references and design identities of the respective brands, extremely literally. Yet, they managed to create some hype because of the exclusivity of these collaborations in andContinue reading “Balmain x Barbie”
Nike x RTFKT Studios
When collectible fashion meets the Metaverse On December 13th, Nike announced it acquired the NFTs Studio RTFKT Studios to expand its presence in the metaverse. Already back in November, the footwear giant hinted its interest in the new digital space by filing half a dozen patents with the US Patent and Trademark Office (USPTO) relatedContinue reading “Nike x RTFKT Studios”
Balenciaga x Fortnite
When the metaverse meets one of the most established luxury fashion Maison. On September 20th, 2021 at 8:00PM EST, Balenciaga launched its collection in collaboration with Fortnite. This is one of most recent forays of luxury fashion into the metaverse after Gucci’s release of digital sneakers filter and LV video game “Endless Runner”. But itContinue reading “Balenciaga x Fortnite”
Off-White x The Met (x Vogue x Instagram)
A very interesting crossover between the largest museum in America, an iconic brand and fashion media. Ah, finally, the first Monday in May… Except it was the second Monday in September. Anna Wintour will have to thank Covid-19 for moving the famous Met Gala to this rather untraditional date. There are many things to say,Continue reading “Off-White x The Met (x Vogue x Instagram)”
mabou 