When Agnès Troublé, better known as agnès b., first imagined her fashion label in 1975, she did so with an eye not only on clothing but on culture. Her designs have always been more than garments: they are propositions about how to live, how to move, how to see. Hers is a fashion deeply attunedContinue reading “agnès b. x Le Louvre”
Category Archives: Fashion
Made in Italy: Fashion, Identity, and the Cultural Rebirth of a Nation
I just finished watching Made in Italy, and I wholeheartedly recommend it. The series is an immersive, thoughtful journey into the world of 1970s Milanese fashion. And while I remain a Frenchwoman in awe of our own couture Maisons, it’s hard not to be captivated by the bold elegance and cultural ambition that defined this pivotalContinue reading “Made in Italy: Fashion, Identity, and the Cultural Rebirth of a Nation”
Cultural Capital in the Age of Cultural Co-Creation Part 3: Performing
This is the third part of a research conducted over the course of a year covering “Cultural Capital in the Age of Cultural Co-Creation” in the luxury industry. This first part covers Performing: Prestige Through Participation. Marketing in luxury today hinges on curated participation. This article analyzes how semiotic fluency, discursive performance, and symbolic filtersContinue reading “Cultural Capital in the Age of Cultural Co-Creation Part 3: Performing”
Cultural Capital in the Age of Cultural Co-Creation Part 2: Retailing
This is the second part of a research conducted over the course of a year covering “Cultural Capital in the Age of Cultural Co-Creation” in the luxury industry. This first part covers Retailing: From Museumification to Cultural ROI. Luxury retail today operates as both architecture and rhetoric. Stores and brand activations no longer merely facilitateContinue reading “Cultural Capital in the Age of Cultural Co-Creation Part 2: Retailing”
Cultural Capital in the Age of Cultural Co-Creation Part 1: Theoretical Foundations
This is the first part of a research conducted over the course of a year covering “Cultural Capital in the Age of Cultural Co-Creation” in the luxury industry. This first part covers Theoretical Foundations: Cultural Capital, Field Dynamics, and Brand Visibility. Luxury, once governed by scarcity, craftsmanship, and lineage, now finds itself in a landscapeContinue reading “Cultural Capital in the Age of Cultural Co-Creation Part 1: Theoretical Foundations”
CHIMI x Paul Pogba
Ringing the start of Summer 2024, the Swedish brand CHIMI just released ‘Anticipation’, its collaboration with the French football player Paul Pogba. Together, they imagined a modern and edgy pair of sunglasses available in black and yellow, that can be customized with metal trims inspired by the athlete’s signature hairstyle. Convicted in February 2024 forContinue reading “CHIMI x Paul Pogba”
Kering, on two different schedules?
In late April, Kering released its quarterly earnings for the first three months of 2024, and it is not as pretty as its houses’ designs… The economic slowdown currently unfolding has touched most of the fashion and luxury industry, with some notable winners in Hermès or even the Prada group. But at Kering, the struggles areContinue reading “Kering, on two different schedules?”
Viktor & Rolf’s Art
Visiting the exhibit « La traversée des apparences » at the Centre Pompidou, I stumbled upon a dress from the 2015 Viktor & Rolf Houte Couture collection called “Wearable Art”. The exhibition focuses on the links between modern and contemporary art and fashion, with a particular focus on younger up and coming creatives such as Charles deContinue reading “Viktor & Rolf’s Art”
Dior Lady Art #8
The Dior Lady Art project, now in its eight iteration, invites contemporary artists from around the globe to reinterpret the iconic Lady Dior, created in 1997 under Gianfranco Ferré. Referencing the cannage of the chairs Dior clients sat on during the first fashion shows of the founder, the squared, boxy bag is a perfect canvasContinue reading “Dior Lady Art #8”
Stores x Museums
The status of Andy Warhol as a precursor of pop art does not need further illustration. He was a visionary whose impact is still spectacularly tangible. First, in the art world with for example Takashi Murakami to cite only him. Second, in the commercial world with consumerism still being a defining characteristic of Western cultures.Continue reading “Stores x Museums”
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