When Louis Vuitton unveiled its latest chapter of the Artycapucines series during Art Basel Paris 2025, the “Artycapucines VII – Louis Vuitton × Takashi Murakami” collection, it did more than drop a limited‑edition bag line. It staged a deliberate interplay between art, luxury, brand legacy and spectacle under the glass roof of the Grand Palais. The collaboration draws on a relationship thatContinue reading “Louis Vuitton x Art Basel Paris 2025 Edition”
Author Archives: mabouportant
Pecis’ Slow Morning
Art x Fashion Edit #45 Hilary Pecis paints in a language of objects: carefully chosen, deliberately placed, yet never sterile. In Breakfast Nook (2021), the domestic sphere becomes a charged site for aesthetic assembly. A vase of carnations and marigolds sits alongside citrus fruit, vintage stationery, and art books stacked like cultural citations. The mise-en-scène evokesContinue reading “Pecis’ Slow Morning”
Il Milano di Armani
In Milan these days, Giorgio Armani’s passing has cast a quiet pall over the city’s fashion consciousness, yet two exhibitions now underscore the power of his absence by submerging his work in stillness. At the Pinacoteca di Brera and at Armani/Silos, the designer’s pieces are presented as interrogative presences. Logos are near‑absent; wall texts areContinue reading “Il Milano di Armani”
Morellet’s Primaries
Art x Fashion Edit #44 There’s something quietly radical about how François Morellet’s Relâche n°4 repositions the act of looking. Composed in 1992 and held by the Fondation Louis Vuitton, the piece draws from a lexicon of grids, neon, lacquered aluminium, and chance, inviting its viewer into a dialogue between rigidity and release. Though the work sitsContinue reading “Morellet’s Primaries”
Made in Italy: Fashion, Identity, and the Cultural Rebirth of a Nation
I just finished watching Made in Italy, and I wholeheartedly recommend it. The series is an immersive, thoughtful journey into the world of 1970s Milanese fashion. And while I remain a Frenchwoman in awe of our own couture Maisons, it’s hard not to be captivated by the bold elegance and cultural ambition that defined this pivotalContinue reading “Made in Italy: Fashion, Identity, and the Cultural Rebirth of a Nation”
Cultural Capital in the Age of Cultural Co-Creation Part 3: Performing
This is the third part of a research conducted over the course of a year covering “Cultural Capital in the Age of Cultural Co-Creation” in the luxury industry. This first part covers Performing: Prestige Through Participation. Marketing in luxury today hinges on curated participation. This article analyzes how semiotic fluency, discursive performance, and symbolic filtersContinue reading “Cultural Capital in the Age of Cultural Co-Creation Part 3: Performing”
Friggitello alla Moda
Art x Fashion Edit #43 Massimo Catalani magnifies the simplicity of peppers by painting them monumental. Born in Rome in 1960 and trained as an architect, he spent years designing spaces before turning fully to painting. That background never left him. You can see it in his canvases: the rigor of scale, the geometry ofContinue reading “Friggitello alla Moda”
Cultural Capital in the Age of Cultural Co-Creation Part 2: Retailing
This is the second part of a research conducted over the course of a year covering “Cultural Capital in the Age of Cultural Co-Creation” in the luxury industry. This first part covers Retailing: From Museumification to Cultural ROI. Luxury retail today operates as both architecture and rhetoric. Stores and brand activations no longer merely facilitateContinue reading “Cultural Capital in the Age of Cultural Co-Creation Part 2: Retailing”
Hayez’ Kiss
Art x Fashion Edit #42 Francesco Hayez’s The Kiss (1859) is one of those paintings that lures you in with romance, then hits you with politics. Cloaked figures, a shadowy corner, a kiss so urgent it feels stolen: it’s the most iconic image of Italian Romanticism. But behind the tenderness lies a manifesto. Painted at the heightContinue reading “Hayez’ Kiss”
Cultural Capital in the Age of Cultural Co-Creation Part 1: Theoretical Foundations
This is the first part of a research conducted over the course of a year covering “Cultural Capital in the Age of Cultural Co-Creation” in the luxury industry. This first part covers Theoretical Foundations: Cultural Capital, Field Dynamics, and Brand Visibility. Luxury, once governed by scarcity, craftsmanship, and lineage, now finds itself in a landscapeContinue reading “Cultural Capital in the Age of Cultural Co-Creation Part 1: Theoretical Foundations”
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